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以下是分类 assignment代写 下的所有文章

国外Assignment代写怎么才能避免plagiarism?

        留学生在写第一篇Assignment的时候,导师都会强调Plagiarism(抄袭)问题,这个问题将会伴随你整个留学阶段的essay、paper写作。Plagiarism一直都是衡量论文质量是否合格的重要标准,但是在很多地区,Plagiarism只适用于大论文,但是在欧美澳等地区,所有的Assignment代写也必须通过Turnitin检测。下面我们就围绕:什么是Plagiarism?为什么Plagiarism是致命的?如何避免Plagiarism?三个问题展开论述。

lazy loading - 国外Assignment代写怎么才能避免plagiarism?

assignment代写

        严格来说,什么是Plagiarism?

        没有人愿意在课堂上大声问出这个似乎很明显的问题:什么是抄袭?如果我不知道什么是抄袭,我怎么避免抄袭呢?

        抄袭就是“the act of using another person’s words or ideas without giving credit to that person”,这并不是针对你一个人的,总体而言,抄袭就是你的研究论文或者读书报告都是用的别人的思想,是吗?

        以下是抄袭的几种情况:直接引用了某些人的文章语句却没有用引号标记出来;从头至尾复制他人的文章;没有用适当的引用风格来标记引用的作者;遣词造句和原始的文章非常相似。

        抄袭的情况暂且认为是这些,那么避免抄袭的方法是什么呢?我们真的会有和原始文章一样的观点吗?

        为什么Plagiarism是致命的?

        即使你被认为是一个意外的抄袭行为,这抄袭对你的成绩也是致命的。为什么教授如此在意抄袭行为?如果你认为某些人的写作或者观点是属于知识产权,你私自使用了别人的观点,这就像是偷窃,偷窃是违法的,当然抄袭也一样。

        不要以为你可以通过抄袭来欺骗你的导师。现在网上有很多免费的抄袭检测软件,所以老师或者教授想要知道你有没有抄袭并不难。抄袭也并不会使你的论文写作变得简单。

        虽然你可能觉得你的文章并不会对历史的发展有什么贡献,仔细想一想,你的教授其实是想让你通过自己的努力来得到一定的成绩,这才是你上这个课的真正意义。

        怎么避免Plagiarism—3个简单的方法

        避免抄袭,你有几个方法可以选择:句子重组,使用引号标记,标记你引用的来源。

        要写一篇规范的文章,将这几个方法的结合起来使用很有必要。

        方法1:句子重组

        写作任何一篇研究论文时,在文章的最后多解释一点。在收集整理了所有的资源后,用你所得到的信息总结出与主题相关的结论。这种方法是非常有用的,因为我们都知道,你不能只是来来回回地引用资源。这会让你被认为是抄袭并得到一个不好的成绩,所以坚决不能这样。

        相反,你可以重组句子。重组句子就类似于总结别人的句子,而不是原翻不动的直接使用资源。下面是一个从其他文章中引用的句子,在这里作为一个例子来看一下:

        Four score and seven years ago our fathers brought forth on this continent,a new nation,conceived in Liberty,and dedicated to the proposition that all men are created equal.

        如果我想重新组织这个句子,可以这样说:

        The founders of this nation were devoted to freedom and equality when they formed the United States 47 years before the Gettysburg Address.

        从本质上讲,这两句话的意思是一样的。但是即使这样,也请记住,你仍然要根据你使用的引用格式(MLA、APA等)在论文的参考文献的那一页标记引用的资源。

        这里的关键是不要抄袭。

        如果你说,our fathers brought forth on this continent,a new nation,conceived in Liberty,没有任何引号或归属或什么的,你已经抄袭了,朋友。

        也请记住,你也不能整篇文章都是在重组的句子。相对于原始资源的给出的观点,你必须有你自己的想法。

        方法2:使用引号标记

        避免抄袭的第二种方法是使用引号。这个方法是比较简单的,但是你需要知道你在哪里需要用引号。

        比如说你要用Edgar Allen Poe的一首诗“The Raven”,你应该用引号标记几个句子?如果你只是用到了几个词,需要用引号引起来吗?我们来看几个例子。比如说,我们将使用下面这个句子:

        Once upon a midnight dreary,while I pondered weak and weary…

        如果你想用文本的证据来证明这首诗中的演讲者因为遇到了乌鸦所以感到累了,你可能会说这样的话:

        It is important to note that the speaker is“weak and weary,”which may have contributed to his or her irritation at the raven.

        因为这个词“weak”and“weary”在文中被认为是重要的、关键的词,所以这个句子要被直接引用起来。

        但是,如果你想解释为什么引号标记的词语是很重要的,你不能这样写:

        Though the raven sat“upon a”bust peacefully,the speaker quickly becomes irritated with the raven’s presence,possibly due to his or her lack of sleep.

        在这里,“upon a”不能认为是一个重要的词而是一个常用的词语,你不需要引号标记出来,因为这个词语在这首诗歌里面是偶然出现的。

        方法3:标记你引用的来源

        你的老师通常会告诉你你应该使用哪种引用格式,通常有,MLA,APA,或是Chicago。使用其中一种引用风格,你需要确保你使用的所有的来构造你的论点的研究论文都是正确的。为了确保引用的完整,你还需要使用文内引用(in-text citation)。

        如果你不使用引号,而且你使用的资源没有列出来,即使你是重新组织了语句,这仍然是抄袭。

原创Assignment代写要怎么看到效果?

        Assignment应该是欧美教育体制中最具有代表性的产物了吧,但却让留学生吃足了苦头。很多留学生即使从小学习英语,但知识面仅限于听说读写,但assignment却要求学生有自己的观点或者新的思想,很多同学就不知道如何下手了。很多人为了交上作业,要么在网上搜一些资料,拼凑一篇文章交上去,但作为留学萌新,你看到的资料导师一样能查到,结果就是被判定抄袭或者缺乏原创,仍然是不合格。而还有一部分同学会选择找Assignment代写机构帮忙,但这种只能解决一时之需,长远来看还是需要自己写作。关于如何写assignment,本站有大量的写作攻略与写作范文可供参考,相信会对大家的assignment写作起到帮助。今天小编主要谈如何让assignment代写原创度。

lazy loading - 原创Assignment代写要怎么看到效果?

Assignment代写

        国外的老师非常注重学生独特性,对于这点相信每一个留学生都深有体会,毕竟独特性可是留学文书的核心内容。于是在对于assignment的评价上,就有一条不成文的规定:有新颖观点或者思想的可以加文,如果抄袭别人的观点,即使文章写得再好也是不及格。每一个导师都希望学生通过assignment写作反映他们所学习的知识,并且能够提出他们的新思想和新逻辑,这就对学生的专业水平、阅历提出了更高的要求。

        但对于一个刚到外国留学的学生来说,他们不太熟悉这一种教学模式,更别提阅历等相关要求了。那究竟怎样提升原创度或者创新性?

        首先,具备扎实的专业水平。无论任何专业的assignment,其目的为学好这个专业知识服务的,如果你连导师讲的课都没有搞明白,导师给的资料也没认真看,肯定写不出符合导师要求的assignment。因此,写作的首要工作,就是搞清楚导师课堂上讲了什么内容,assignment只要针对哪一部分,自己是否掌握。如果没有掌握要赶紧补习噢。

        其次,查阅大量资料范文。既然我们暂时还没高超的写作能力,就需要借鉴大量的资料和范文。但是要注意,我们只能借鉴别人的写作结构、研究方法等内容,千万不能借鉴观点。在这里给大家提两个建议:(1)可以反驳的观点,从另一个角度分析问题,也算是新的观点哦;(2)可以拆分观点,比如你看的资料中除了总论点意外还有一些分论点,你可以选择其中一个分论点进行详细探讨。

        最后,学会使用检测软件。你交上去的每一篇都会assignment都会被导师使用turnitin检测,但turnitin是会记录检测的文章。也就是说,如果你自己用turnitin检测过,这篇文章可能就被turnitin记录了,如果导师在检测就会出现抄袭。所以我们自己检测时,可以使用其他的软件,常见的论文重复率检测软件有Dupli Checker(优势:免费)、Plagiarisma(优势:支持近200种语言)、PlagScan(优势,无需下载插件)、PaperRater(优势:检测速度快)。大家可以根据需要灵活选用。另外,对于检测结果,我们可不要只看一个结果,要看哪些地方重复了,为什么重复,如何改进,还可以下载相似的文章进行阅读研究,提升自己的知识水平。

        要想写好assignment,要经过一段时间的锻炼才能看到效果。如果遇到重要的或者棘手的assignment,可以来我们Meeloun噢。我们有专业的写作团队,为您完美解决assignment代写难题。

Assignment中的essay和report有哪些区别?

        最近很多留学生在写dissertation。然而都到了毕业了,Essay和Report还是有人傻傻分不清楚。于是为了帮助没有头绪的人,希望这篇文章可以为你提供一些见解。

lazy loading - Assignment中的essay和report有哪些区别?

assignment写作详解

        首先,留学生们的作业统称为assignment(主要是欧美国家,不过英国也是这个叫法),而在assignment下面区分为Essay和Report。这二者在形式上会有所不同,但大体类似。例如字数往往都是2,3千左右

        ESSAY

        相较于report,比较简单,而且较为学术,通常看不到大学以外的资料。一般都是以论述为主,多为研究学术类的课题,目的是讨论,探索和向读者展示,让读者对某一主题的分析产生认同。需要仔细体会,认真理解。不过和report不同的是,读者是未知的,可能是大学生或者学者等。

        Report一般分为3部分:

        绪论(Introduction)

        主体(Main Body)

        结论(Conclusion)

        其中绪论包括主题背景介绍和文章要解决的问题,主体则是根据问题提到的几个方面进行逐一讨论,结尾需要把文章中的主要观点进行概括。通常标题放在开头,不需要副标题。绪论和结尾则各占字数的10%,主体占80%。

        Report

        大多数是以信息输出为主,总结信息,给出有价值的结论。由作者通过调查研究和运用相关理论知识解决某一实际问题,传递给读者某个主题大量实用信息,以便读者可以快速浏览。一般都会有特定的读者,例如某公司CEO,因此包含多种类型,例如学术报告,期刊文章,实验报告等。这类作业要求更严格,有非常正式的结构,通常需要建立标题页,包括标题和executive summary,其中执行摘要是为读者提供报告的主要目的,即分析流程,调查结果和建议,是为了那些没有足够时间读完整报告的读者提供足够的信息,帮助他们做出明智的决定,并鼓励继续阅读。

        另外和Essay不同的是,在conclusion后面要加入recommendation,这是对提出的问题的建议,而且report需要运用次级标记,并用序号注明,使得文章更具层次感。同时,要根据需要使用图形,图标等资料。

        除此以上两种外,我们现在进行的毕业论文应该属于dissertation,通常要求至少8000,而且reference超过50篇,并且introduction和conclusion占总字数的25%,Literature,review占35%。这个数据感觉和老师给我们的分值差不多。

        Assignment写作的路是艰难的,但是事情完成之后的喜悦也会是巨大的。都说现在要讲究“延迟性满足”,写论文就是最好的一种方式,尤其是dissertation。祝愿每个和论文“斗智斗勇”的小伙伴,都可以顺利完成,拿到自己满意的成绩。我们一起加油!!!

常见assignment代写广告营销渠道盘点

lazy loading - 常见assignment代写广告营销渠道盘点

        随着出国留学的人数越来越多,assignment代写机构的数量也随之暴涨,行业之间的竞争也越来越激烈。一些assignment代写机构便开始通过各种渠道去打广告,拉生意。今天Meeloun小编就给同学们盘点一些常见的assignment代写广告渠道,同学们看到广告还是要谨慎选择。

        有些不是专门以代写谋生的写手是不需要打广告的,这类人都不是主动提出帮别人写assignment的,一般都是禁不住学渣朋友或者舍友的糖衣炮弹或死缠烂打,无奈帮他们完成assignment。这一小部分人会很谨慎,不会向外人透露一点消息,毕竟被发现的话就是一锅端,风险太大。不过他们对于专业机构来说并不会造成威胁。身边有这种有实力的同学可以考虑,不过还是要看关系的。

        有些assignment代写机构则会使用“狂轰滥炸式”的广告宣传,很多同学会在自己的留学微信群看到他们的刷频,也会在自己的邮箱里看到成百上千条垃圾邮件。Meeloun小编认为这种宣传方式是不可取的,即使这样会有很多人看到你们的广告,但是给他们的第一印象就是反感。毕竟你看到自己朋友圈的微商刷频也会把他们屏蔽或者拉黑,在这些客户群体心里,这类代写机构一定是被拉黑的对象。相信大家也不喜欢这种营销方式吧?

        淘宝代写也算其中一种,有些没有找代写经验的留学生会直接选择去淘宝。但是小编还是建议大家尽量别选淘宝。因为虚拟交易退款特别麻烦,卖家想不退给你就不退给你,你还没有渠道去投诉,只能干吃亏。Meeloun已经接待过这类客户了,小编真心希望同学们不要上当受骗。真的,强调了很多遍,就是为了受害者少一点。

        现在最主要的就是通过网站来获取客户。大多数机构都是认真运营自己的品牌网站,然后适当的在网上发点广告。毕竟我们的客户目标是部分留学生,而不是全体留学生。我们要做的是让意向客户在想找代写的时候能够轻松找到我们,而不是硬把广告塞到非意向客户面前,这样做也是没有任何效果的,还可能造成同学们的反感导致客户流失。Meeloun目前就是通过这种方式接待客户,有意向的同学快来骚扰我们的客服吧!

        一般找assignment代写就这些渠道,首先是身边的个人或者小团体,然后是微信群等社交工具,最后就是代写网站的运营了,通过这些渠道,大家基本上都能找到assignment代写服务,那么哪些更靠谱呢?当然是网站运营相对而言更靠谱一些。需要写作服务的同学赶紧扫描右边的二维码联系我们的客服吧!

口碑极差的assignment代写机构有哪些表现?

assignment代写口碑

        很多留学生在找assignment代写时总是害怕找到坑人的代写机构,毕竟骗子遍地走,再谨慎的同学都可能遇到骗子奸商。惹不起,咱躲得起!今天Meeloun小编就给同学们分享口碑极差的assignment代写机构有哪些表现。

        一、服务态度完全看心情

        并不只是骗子机构或者写作质量差的机构口碑才不好,有些机构明明有实力,完全能写出高质量的assignment,但是客服的服务态度实在让人不敢恭维。心情好的时候来人咨询了会笑脸相迎,有问必答;心情不好的时候,可能态度就没有那么好了。有些客户是非常注意态度问题的,只要一到网上发帖投诉,可能会影响到该机构的口碑。不过这完全是可以避免的,这完全跟那些骗子机构是两码事。只要硬实力没有问题,服务态度再好一些,恢复口碑也是迟早的事。

        二、没实力却靠广告吸睛

        有些机构自身没什么实力,却花大价钱到处做广告。什么“100%包过”、“100%保A”的广告应有尽有。有些留学萌新看到这类广告有很大的概率会上当。这些机构接到单子后便会交给一些水平一般甚至不太行的写手去完成,运气好偶尔能过一两单,而大部分的assignment代写自然过不了关。被坑了的留学生们投诉无门,也不能申请退款,只有到贴吧豆瓣等地方去发帖投诉。这类代写机构的口碑自然会差。

        三、纯粹的骗子机构

        一些骗子机构是最让人难以捉摸的。口碑在代写行业是也是臭名昭著。它们的存活时间不长,往往就在开学季活跃一阵子,骗完一批留学生之后开始消失,然后又会在final季改头换面、卷土重来。它们伪装在一些新建立的assignment代写机构里面,找机会吸留学生们的血。骗子机构还是很难辨认出来的。除了网站简陋、客服业务能力不强、没有专业的企业QQ、企业微信外,还没有更好的办法识别它们。所以Meeloun小编在这里劝同学们,没有经验的同学尽量找一些老牌代写机构,这样被骗的几率要小得多!

        以上就是Meeloun小编给同学们分享的关于口碑极差的assignment代写机构有哪些表现,希望可能帮助同学们顺利找到靠谱的assignment代写机构,远离奸商和骗子!开学季,需要assignment代写服务的同学可以联系我们的客服哦!Meeloun作为老牌机构,口碑毋庸置疑!首次写作下单的同学们可以享受立减5%的优惠,第二单享受10%的立减优惠!

Meeloun分享assignment写作中易用词的十组短语

lazy loading - Meeloun分享assignment写作中易用词的十组短语

        今天meeloun小编给同学们分享在assignment写作中十组容易用错的短语,希望可以帮到大家。

        01.
        要事需要处理
        中式翻译
        Critical situations
        地道翻译
        Handle urgent tasks,
        Handle urgent business
        02.
        性价比很高的产品
        中式翻译
        Substantial goods
        地道翻译
        Products that represent good value for money
        03.
        教学效果
        中式翻译
        Teaching results
        地道翻译
        Teaching outcomes
        04.
        公司很人性化
        中式翻译
        A company which is full of humanity
        地道翻译
        A company which has employee-friendly policies.
        05.
        竞争意识
        中式翻译
        A sense of competitive
        地道翻译
        A sense of competition
        06.
        在这大背景下
        中式翻译
        In this background
        地道翻译
        Against this backdrop
        07.
        抓住市场
        中式翻译
        Capture the market
        地道翻译
        Conquer the market,
        Seize the market
        08.
        价格战
        中式翻译
        Price campaign
        地道翻译
        Price wars
        09.
        促进合作
        中式翻译
        Prompt cooperation
        地道翻译
        Promote cooperation
        10.
        人很少
        中式翻译
        Not many people
        地道翻译
        Scarcely populated,
        Not heavily populated

写assignment上哪找资料去才能得H1呢?

来土澳上学
少不了要写各种assignment
问ddl为何物?
令无数学渣学弱竞折腰

我就问一个问题
宝贝儿你想拿H1吗?
(澳洲这边分数分5档,H1是最高档)
想拿H1可不能满足于上课听懂了就可以噢
当然课上内容是最基础的
如果第一关还没过小主您
还是赶紧关了手机复习去吧
已经过了的大侠们
请接着往下看
今天让小编我给大家推荐几个
查找资料的tips:

Tip1:宝贝你的搜索引擎该升级为google scholar了

很多人大学的时候都习惯直接用百度或google搜索资料
资料的可靠性,对口度可靠性都很值得疑问噢
让我们看图说话

lazy loading - 写assignment上哪找资料去才能得H1呢?

lazy loading - 写assignment上哪找资料去才能得H1呢?
各位乡亲父老请看
上图是用google搜索的结果
下图是用googlescholar搜索出的结果
精确度约高94.6倍
还是四舍了的
美人们
珍爱生命
从google scholar 开始

链接放在这,小编我只能帮你到这里了

Tip2:动锅里的之前先看看碗里的,用好online library

你猜猜我们每年交那么多学费
学校拿去干嘛啦?
答案是
不是卖数据库就是卖资料去啦
我们的图书馆光database就值上百万
所以宝贝,别傻了好吗?
每个学校的图书馆都会有brochure和library tour
预约一个把使用方法搞清楚
榨干他
绝不浪费一张毛爷爷

Tip3: google scholar 和图书馆是可以连接起来的噢!

开始使用googlescholar的童鞋
可能会发现上面有写资源下载不了
but有可能这个资源被你的学校买了噢
你可以尝试:login viainstitution
选择你的学校
然后用学生账号登录
也许可以哦!

祝你H1手到擒来!

Case Study代写范文—Pace Leisurewear Ltd

lazy loading - Case Study代写范文—Pace Leisurewear Ltd

有效的管理、充足的资金和有能力的人力资源的综合方法,可能导致企业组织朝着实现目标的方向前进。这些元素之间的分裂迟早会导致它自己的灭亡。Pace Leisurewear公司是设计和制造公司,休闲和休闲的衣服,尤其是针对年轻、收入较高的市场。它是由Jill Dempsey和Mike Greaves建立的,分别是公司的总经理和生产经理。
通过观察这家公司的案例,我们知道该公司陷入困境,因为该公司的信要求减少透支额。这封来自银行的信使他们担心,因为如果他们不能保持透支,他们将无法完成大订单的竞技场,这是一个国家连锁店的休闲和运动用品商店正在大量订购的步伐。这表明他们面临着流动性问题。对财务报表的案例研究的一般看法给我们提供了公司面临的其他一些困难。

An integrated approach with effective administration, adequate financing and capable human resource may lead a business organisation towards the path of goal attainment. Disintegration among these elements may lead towards its own demise sooner or later. Pace Leisurewear Ltd is a company that designs and manufactures the casual and leisure clothes aimed particularly at the younger, higher-income market. It was established by Jill Dempsey and Mike Greaves, who are the Managing Director and Production Manager of the company respectively.

By observing the case study of this company, we know that the company is in trouble because the letter from the company’s bank was asking it for the reduction in the overdraft. This letter from the bank has made them worried because if they can’t keep up the overdraft, they will not be able to fulfil the big order by Arena, which was one of the several national chains of casual and sportswear stores that was placing substantial orders with Pace. It shows that they were facing liquidity problem. A general outlook of the case study putting aside the financial statements provides us with some other difficulties that the company was facing.

Trading of the company during the recession period was a problem. Moreover, recession itself was a problem for the company. Though it was a big company, the production director Mike was looking after the financial matters. There was no one within the company who had any great financial expertise. When there was a problem, the company’s auditors were normally asked for advice. The company is facing poor cash situation as conveyed by Mike Greaves which might be result of their spending on fixed assets like plant. Declaration of no further investment in the company by the largest shareholder Keeble States also came as a shock to the company when there was a hope that Keeble States would invest money and they would be able to issue overdraft. Also, an indifference of the largest shareholder in the affair of the company can be regarded as a problem. Such indifference directly affects the operation of company that ultimately, has the effect on financial situation of the company.

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Breaching of the overdraft limit over the past few years by the company functioned as a proof of their dishonesty. Also, we can identify that the company was running along with the conflict between the largest shareholder Keeble brothers and the other board members. The other board members were bringing forth the idea of introducing another major shareholder, which was against the wish of Keeble brothers. So, the company was facing the problem in decision making.

A quick look upon the balance sheet of the company, gives us the information that there is a massive increment in the non-current assets. Though investment in the non-current assets is good for the company in the long run, it may cause problem to the company in its day to day operation. It may create an inadequacy of working capital which is necessary for daily activities. The amount of trade receivables has increased which indicates that the goods are being sold on credit.

Calculation and Interpretation of Financial Ratios
The income statement and balance sheet are the traditional basic financial statements of a business enterprise. They do not give all the information related to the financial operations of a firm. Still, they provide some extremely useful information to the extent that balance sheet mirrors the financial position on a particular date in terms of structures of assets, liabilities and owners’ equity and others and profit and loss account shows the results operations during a certain period of time in terms of revenues obtained and the cost incurred during the year.

In depth analysis of financial statements is supported with ratio-analysis. It is the most widely used technique of financial statement analysis. Ratio analysis is a systematic use of ratio to interpret the financial statements so that the strengths and weaknesses of a firm as well as its historical performance and current financial condition can be determined. Ratios are relative figures reflecting the relationship between variables. A single figure by itself has no meaning but when expressed in terms of related figure, it yields significant inferences. Ratios can be divided into profitability ratio, liquidity ratio and activity ratio.

To analyse the financial statement and condition of the Pace Leisurewear Ltd, the method of ‘ratio analysis’ is used as a major tool. Here, return on capital employed, return on equity (shareholders’ fund), gross profit margin, net profit margin, inventory holding period, average collection period for trade receivables, sales to capital employed ratio, current ratio, quick assets (liquid or acid test) ratio and gearing ratio are used as major tools for the interpretation of business condition and financial statements, though there are other tools for the interpretation. Calculation and interpretation of these ratios provide us with the information about liquidity, profitability and efficiency of the company. The calculation and interpretation of the ratios can be shown as below:

Return on Capital Employed (ROCE)
ROCE ratio tells us how much profit we earn from the investment the shareholders have made in their company. If the company has low ROCE ratio, it is using its resources inefficiently, even if its profit margin is high. The higher the ratio the more efficient is the use of capital employed.

In context of the Pace Leisurewear Ltd, ROCE ratio was increased in the last year than the year before last. From the calculation, we got, it was 30% in the last year whereas it was 20% in the year before last. So, we can say that the company had better performance in the last year than the year before last.

Return on Equity
This ratio indicates the profitability to the shareholders of the firm with deduction of all expenses and taxes.

In context of this company, the return on equity ratio was increased which is good for the company. It was 32.5% in the last year and 18% in the year before last.

Gross Profit Margin
It indicates the efficiency of operations and firm’s pricing policies. The larger the gross profit margin, the better for the company. It looks at how well a company controls the cost of its inventory and manufacturing of its products and subsequently pass on the cost to its customers.

From the calculation we found that the gross profit margin ratio was increased. It was 46.16% in the year before last and 48.16% in the last year which is good for the company.

Net Profit Margin
This ratio measures the relationship between net profit and sales of a firm. A high net profit margin in ratio is an indicative of adequate return to the owners as well as enables a firm to withstand adverse economic conditions. A low net profit margin ratio has the opposite implications.

From the calculation, we found that the net profit margin ratio was increased. It was 8.91% in the year before last and 13.10% in the last year. It shows that the company was selling well which is good for the company.

Inventory Holding Period
A high number of days inventory indicates that there is lack of demand for the product being sold whereas a low days inventory holding period may indicate that the company is not keeping enough stock on hand to meet the demands.

It is known from the above calculation that the inventory holding period for the company in the year before last was 63 days and for the last year it was 95 days. So, this extension in the inventory holding period is a problem for the company which obstructs the path of cash generating.

Average Collection Period of Trade Receivables
This ratio indicates the speed with which debtors/accounts receivables are being collected. A short, collection period implies prompt payment by the debtors. It reduces the chance of bad debts. Similarly, a longer collection period implies too liberal and inefficient credit collection performance.

From the calculation, we found that, the collection period for the debtors/accounts receivables for the year before last was 42 days whereas for the last year it was 61 days. So, it indicates that the company was inefficient in its credit collection performance. This delay in the collection of receivables, may have adverse effect in the liquidity position and also there lies possibility of accounts receivables being bad debts.

Sales to Capital Employed Ratio
It is the ratio which indicates the relationship between the capital employed and sales revenue. The higher the ratio the higher is the revenue, the lower the ratio the lower the revenue.

From the calculation, we found that the ratio of capital employed in the year before last was 1.34 times and for the last year it was 1.44 times. It indicates that the Pace Leisurewear Ltd was generating more revenue.

Current Ratio
The ratio of total current assets to total liabilities is current ratio. It measures the short term solvency, that is, its ability to meet short term obligations. The higher the current ratio, the more capable the company is of paying its obligations. A ratio under 1 suggests that the company would be unable to pay off its obligations if they come due at that point.

From the calculation, we found that the current ratio for Pace Leisurewear Ltd in the year before last was 1.76:1 and for the last year it was 1.44:1. This ratio indicates that the short-term solvency of the company was getting poorer.

Quick Assets ( liquid or acid test) Ratio
It is the ratio between quick current assets and current liabilities. It shows a firm’s ability to meet current liabilities with its most liquid assets. Companies with the ratio less than 1, are supposed to be in vulnerable condition. Such companies are unable to pay their current liabilities, which show the dependency of current assets on inventory.

In case of this company, it was found that quick assets ratio was getting weaker. It was 0.78:1 in the year before last and 0.47:1 in the last year. It indicates that the company was in difficulty of paying current liabilities. It was even weaker in the last year than the year before last.

Gearing Ratio
The higher the gearing, the higher the dependence on borrowing and long term finance. The lower the gearing ratio, the higher the dependence on equity financing.

Here, in case of this company, the gearing ratio for the last year was 42.3% and 34.4% for the year before last. It shows that the company had a reliance on sources of long term loan.

Conclusion and Recommendation
From the above calculation and interpretation of the ratio and its analysis based on the two years’ financial statement of the Pace Leisurewear Ltd, we came to know that the company was facing mainly a liquidity problem. In order to get rid of such financial problem, assuming myself as a member of Drake Management Consultants, would like to recommend that the company should issue the shares, increase the cash sales rather than credit sales, collect the trade receivables promptly, decrease the long term liabilities and not exceed the limit of overdraft. Beside this, it needs to employ a financial expert and develop an environment of mutual understanding and trust among the shareholders and board of directors.

美国经济学代写-欧洲经济衰退原因

美国经济学代写案例

美国经济学代写案例-本文主要分析欧洲经济衰退原因以及政府采取什么措施降低失业率。目前欧洲开始同伙紧缩,物价和工资水平都整体下降。高失业率的最终结果是什么?在本文中,作者采用Phillips Curve研究方法表明了政府和银行方面针对目前现状应该采取的一些措施,比如税率调整、增发货币等等。美国经济学作业一般要求有系统的理论知识体系,以及研究方法。针对某个问题能通过研究方案给出科学的答案。Meeloun在美国经济学代写拥有大量的写作经验和写手团队,无论是质量和价格都具备优势,如有需求欢迎咨询在线客服。

Part 1: Unemployment

Abstract………………………………………………………………………………………………………4
Justifiction………………………………………………………………………………………………….4
Analyse……………………………………………………………………………………………………….4
Type on unemployment…………………………………………………………………….4
Aggregate expenditure……………………………………………………………………..5
The Phillips curve……………………………………………………………………………….5
Expansionary policy……………………………………………………………………………7
Conclusion………………………………………………………………………………………………….8
Part 2: Inflation

News Summary………………………………………………………………………………………….9
Analyse……………………………………………………………………………………………………..10
Type of unemployment……………………………………………………………………10
The Phillips Curve…………………………………………………………………………….11
Conclusion……………………………………………………………………………………………….13
Part 3: Appendix

References……………………………………………………………………………………………….14
Original Articles

Article 1

1.0 Abstract

The following report combines researched information from various sources to consider what is happening when Europe suffering recession and what can the government do to lower unemployment rate. According to the article, Europe is experiencing recession. Recession will result in cyclical unemployment, which is unavoidable. Besides that, Economists in Europe fear that falling prices will make shoppers to reduce purchases, forcing employers to lower production and cannel planned salaries rises. There is little motivation for consumers to increase purchases and speed up economic growth without a steady, controlled rise in prices. This report discusses about what is the result of high unemployment rate. Moreover, the research points out some methods to solve this problem.
2.0 Justification

The above questions are the basic fundamental principles in the study of economics. We hope to be studying economics at the University of Wollongong in the future and for this reason I chose the topic in question.

3.0 Analyze

3.1 Type of unemployment

Cyclical unemployment as the result of businesses not having enough demand for labor to employ all those who are looking for work. The lack of employer demand comes from a lack of spending and consumption in the overall economy. (Investopedia, 2014)

Europe are suffering a economy recession. A recession will bring thecyclical unemployment.

3.2 Aggregate expenditure

“”A high unemployment rate will decrease the production, then the national income will decrease. That means government will collect less tax revenue. Government should keep the inflation rate low so that consumer’s purchasing power will not fall.

The high unemployment rate will bring a decrease in consumption. Then the aggregate expenditure will decrease, the aggregate expenditure curve will shifts downwards. (vide diagram 1)

3.3 The Phillips Curve

In economics, the Phillips curve is a historical inverse relationship between rates of unemployment and corresponding rates of inflation that result in an economy. Stated simply, decreased unemployment, (i.e., increased levels of employment) in an economy will correlate with higher rates of inflation. (Blanchard, 2000)

“”Europe are suffered a recession in economy, high unemployment rate and low inflation. To reduce the unemployment rate, Europe countries should try to increase the inflation rate.

“”The diagram 1 shows the short-run Phillips curve.

Europe countries financial apartment should aim the government expenditure and tax (include business tax and income tax) to reduce unemployment. These apartments should increase the government expenditure and tax revenue. A decrease in business tax can promote the investing behaviour, while a decrease in income tax can lift the disposable income so that to increase the consumption. The aggregate demand curve will shifts to the right. (vide diagram 3) Then the aggregate demand will increase. Finally, the inflation rate will increase, while the unemployment rate will decrease.

3.4 Expansionary policy

“”A macroeconomic policy that seeks to expand the money supply to encourage economic growth or combat inflation (price increases). One form of expansionary policy is fiscal policy, which comes in the form of tax cuts, rebates and increased government spending. Expansionary policies can also come from central banks, which focus on increasing the money supply in the economy. (Investopedia, 2014)
However, it is necessary for a country’s central bank to use expansionary policy when a country suffered a economic recession. In economic recession, Europe are suffered high unemployment rate. So central bank should use expansionary policy to reduce the unemployment rate.

First, central bank should use some method to increase the money supply, such as buy more bonds, decrease the reserve rate and increase the discount rate. Then, the interest rate will decrease. Next, the consumption and investment will increase. After that, the aggregate expenditure will increase. Finally, the price level and real GDP will increase, while the unemployment rate will decrease.

4.0 Conclusion

This research has taken information from various sources to answer the two questions,what will happen when a country suffering high unemployment rate and what can government do to lower unemployment rate. Europe are suffering a economy recession which will bring the cyclical unemployment. As a result of high unemployment, there will be a decrease in consumption and national income. If Europe countries want to lower their unemployment rate , they should decrease the tax rate. Therefore, there will be more investing behaviour and the consumption will increase. Besides that, the cental bank can also apply expansionary policy to lower unemployment rate.They can use some method to increase the money supply, such as buy more bonds, decrease the reserve rate and increase the discount rate. As a result, interest rate will go down, which will cause the consumption and investment increase. Therefor, the price level and real GDP will increase, while the unemployment rate will decrease. However, both actions will cause inflation rate go up. Because of this reason, Europe should study and weight their situation right and welly.

Article 2

News Summary
According to the Office for National Statistics, The Consumer Prices Index, rose to 1.8% in April from 1.6% in march.

The office for National Statistics said when Easter, which decreased in April this years, maybe it affect an impact on travel costs. The petrol price was also higher than a year which April in last year. (Angela, 2014)

The increase of CPI rate in April suggests that the cost of living is rising faster than the wage rises. The latest figures on profit demonstrated that they climbed at a yearly rate of 1.7% in the three months to March.

The rate of expansion as measured by the Retail Prices Index (RPI) was unaltered at 2.5%. Regardless of the expand in the CPI swelling measure, the rate is still underneath the Bank of England’s 2% focus for expansion.

A week ago, Bank of England representative Mark Carney said he expected the rate of swelling to stay beneath its focus for the following two years. (Angela, 2014)

Consumer Price inflation should ease to as low as 1% by the end of this year and remain comfortably below the 2% target in 2015.

2.0 Analyse

2.1 Type of inflation

Cause of the increase in goods production expenses, the inflation rate increase to 1.8%. Thus, this is cost-push inflation.

The cost-push inflation is a phenomenon in which the general price levels rise (inflation) due to increases in the cost of wages and raw materials. (Investopedia, 2014)

“”Cost-push inflation caused by increase in cost of production, such as wages, rent and price of materials. An increase in cost of production will bring a decrease in short-run aggregate supply. The Short-run aggregate supply curve will shifts to the left (vide diagram 5). Then, the price level will go up, while the real GDP will drop.

These phenomenon will lead a recessionary gap. Government should try to reduce the unemployment rate. The best way for government to solve this issue is implements expansionary fiscal policy. Based on this policy, government should increase the government expenditure and decrease the tax revenue (include the business tax and income tax). A decrease in business tax can promote the investing behaviour, while a decrease in income tax can lift the disposable income so that to increase the consumption. Then the aggregate demand will increase. After that, the real GDP and price level will increase.
2.2 The Phillips Curve

In 1958 AW Phillips plotted 95 years of information of UK compensation swelling against unemployment. It appeared to recommend a short-run exchange off between unemployment and expansion

The hypothesis behind this was reasonably clear. Falling unemployment may cause climbing expansion and a fall in swelling may just be conceivable by permitting unemployment to climb

In the event that a Government needed to decrease the unemployment rate, it could expand total request yet, in spite of the fact that this may briefly build work, it could additionally have inflationary ramifications in the process of childbirth and the item showcases.

Key to comprehension this exchange off is to consider the conceivable inflationary impacts in the process of childbirth and item showcases from an expand in national wage, yield and livelihood.

The work market: As unemployment falls, work deficiencies may happen where talented work is in short supply. This puts weight on wages and costs to climb

Other element markets: Cost-push swelling can likewise originate from climbing interest for wares, for example, oil, copper and handled made merchandise, for example, steel, solid and glass

“”Item markets: Rising interest permits suppliers to lift costs to build their overall revenues. The danger of climbing costs is most excellent when interest is out-stripping supply-limit. (Craig,2012)

Depending on Short-Run Philips Curve, as the unemployment rate decreasing, it can increase in inflation rate and there is inverse relationship between unemployment rate and inflation rate.

The SRPC shows the inverse relationship between unemployment rate and inflation rate. (Vide diagram 6)

Because inflation and unemployment are inversely related, government cannot solve both economic problems(unemployment and inflation)at the same time.

The rate of CPI increase then the inflation increase.

As the average wages were increased, the cost of production will increase and it also affect the short-run aggregate supply(SAS) to fall. As the SAS decreased ,SAS curve will be shifts to the left that the price will increase and real GDP will decrease. The result of the SAS shifting, it can be affected inflation rise and the real GDP fall with affect production rise and at the end the number of unemployment will fall.

3.0 Conclusion

In a conclusion, the unusual rise of UK inflation rate in April is the first increase in last 10 months with the increase of CPI (Consumer Prices Index).This rise shows that the cost of living will even increase faster than wage growth. It is actually unusual to UK as a developed country, people might suffer by the prices of food or other living conditions if the inflation rate keep increasing in this speed. However, this significant rise could be just ‘a blip’ due to the timing of Easter and the cost of travel increased .The increase of fares for flights and ferries contribute a lot in pushing up the inflation rate. The increases in travel and fuel costs were offset to some extent by a fall in the cost of food. Though the inflation rate is higher wage growth, Ben Brettell, economics editor at stockbrokers Hargreaves Lansdown said in long term, the wage growth must still be higher than inflation rate. It means that the real wage growth will increase faster than the prices over next few years. The Capital Economics economist Samuel Tombs consider the inflation rate will remain comfortably below the target of 2015 which is good for people.

Appendix

References
Blanchard. (2000).Macroeconomics(Second ed.). Prentice Hall
Investopedia. (2014).Cyclical Unemployment Definition. RetrievedJune7, 2014, from http://www.investopedia.com/terms/c/cyclicalunemployment.asp
Investopedia. (2014).Expansionapy policy Definition. RetrievedJune7, 2014, from http://www.investopedia.com/terms/c/expansionarypolicy.asp
Angela. (2014). UK inflation rate increase to 1.8%. Retrieved June 8, 2014, from http://www.bbc.com/news/business-27483957
Investopedia. (2014).Cost-push inflation. RetrievedJune7, 2014, from http:// www .investopedia.com/terms/c/costpushinflation.asp
Craig. (2012). 8 tricks up your auto dealer’s sleeve. Retried June 8, 2014, from http://www.interest.com/auto/news/8-tricks-up-your-auto-dealers-sleeve/
Phippip. (2014). OECD urges European Central Bank to act over low inflation. Retrieved June 1, 2014, from http://www.theguardian.com/business/2014/may /06/oecd-european-central-bank-low-inflation-eurozone

出国留学生assignment常见问题及写作步骤

国外大学常见的Assignment怎么写?很多朋友都不知道怎么写好assignment,还有assignment的格式也是一个问题,为了方便大家写好assignment,我们网站为大家推出本文《出国留学生assignment常见问题及写作步骤》希望对大家有所帮助!
我们总结出Research Essay是高校常见的assignment。Research Essay的概念看似简单,但实际上一点也不简单。Research Essay引导你走进别人的研究并相互交流想法。撰写research essay涉及到资料搜集与整合你自己的观点。Research essay通常以需要被调研的话题或问题开篇。而以下便是research essay的几个简单的步骤。

出国留学生assignment常见问题及写作步骤

步骤一 选择一个话题。谨慎选择一个你感兴趣的话题。

步骤二 选择一个理想的题目。理想的题目是你有所了解的话题。这纯粹是个人的看法与观点。

步骤三 选择essay的写作模板。一篇完整的essay至少需要三部分——引文、正文及结论。引文部分非常重要,它能决定essay的水平,因为它是essay的前部分。读者正是通过引文部分来评判是否对essay感兴趣。此外,引文部分为你的essay打下行文基础,而你essay中的内容都应该以引文中所指示的为依据。

步骤四 构建essay正文。这部分应该详尽地论述你的话题。你应该在正文部分记下所有可用以支撑你的观点的论据。然而,仅仅记下并不足够;你需要详细、清晰地解释他们。每一个要点都必须不同,但同时必须与话题相关。

步骤五 提交论文。提交一篇一页的essay,并列出proposed essay的题目,简述essay的内容,并罗列出参考文献。论及目前你所遇到的任何问题。

步骤六 试想你的话题。一旦定好话题,你就需要运用你的智慧“试想”一下你的话题。你一定能够在脑海中想象你所论述的话题——撰写前必须先构思。这个话题是什么?你感兴趣吗?它有吸引力吗?你能构思出essay的确切部分吗?你脑海中有大致框架吗?

步骤七 尽可能地多问自己问题。记下你认为有用的问题。尽可能使你的话题概念化,那么行文便容易多了。

步骤八 设定现实的目标。你同时需要实事求是地看待你的话题。如果你对此话题只有较少的认识,那么你的首要任务一定是加深了解。

步骤九 着重点。Research essay的正文应该是你的着重点。正文通常都因话题的不同方面被不同的标题分割。决定正文需要什么标题以及标题的放置顺序并不容易。你必须审视你的话题并问问自己,“我应该用哪方面的内容来回答我research的问题?”这或许意味着你需要用一个部分来深入描述论点,用一部分回答与你意见相悖的人的问题以及用一部分来证实你的论点。

步骤十 结论。当你撰写结论的时候,总结一下你的research。

如果大家有什么不会写作的assignment或者没有时间写作assignment的朋友可以直接访问我们的网站联系我们的客服,我们一定会为你带来最合适你的assignment代写服务。

美国留学生论文作业格式讲解

在美国留学的同学都知道,美国留学生作业一般都有格式的要求。比如说我们经常提到的论文参考格式有MLA、APA、芝加哥格式等。但是使用word写作时,我们的作业排版该如何?有没有格式呢?其实:一般而言教授布置作业的时候,会给我们具体的格式要求。不过,没有给出格式要求怎么办?那么我们就可以使用下列常规的作业格式。

美国留学生论文作业格式讲解

美国留学生作业格式是怎么样:Margins, Spacing, and Font Size(边距,间距和字体大小)

First and foremost you should leave a marginal space of 1 inch from the top, bottom, left and right sides of the page. You can easily leave a margin space of one inches in Word by doing the following tasks:

首先你应该在页面顶部,底部,左面和右面分别留下一个1英寸左右的边际空间。你可以在word中通过以下操作进行页面设置:

(1)Go to the page layout option and click the margins tab.

进入页面布局选项,单击页边距选项卡。

(2)Click on the normal option, which is default to 1 inch space from all the sides.

点击常规选项,该选项默认为1英寸的空间距离。

Each and every line of the paragraph should be double-spaced. Proper line spacing can be achieved in MS Word through the following steps:

每一行的段落设置成双倍行距。行间距设置可以通过以下步骤在word中进行:

(1)Select the paragraph.

选中段落

(2)Right click on the selected portion.

右键单击选中的部分。

(3)Go to Paragraph.

进入段落属性设置。

(4)In the Indents and Spacing tab: go-to ‘line spacing’ option and select ‘Double’.

选中缩进和间距选项卡:选中“行间距”选项,然后选择“双倍”

Make sure that you use the Times New Roman font with size 12 to write your essay. This is a universal font acceptable in all academic papers. Don’t try to use a larger font to write less!

确保您使用Times New Roman字体、大小12的文字来写你的文章。这是一个学术论文可以接受的通用字体。不要试图用更大的字体而减少写作的字数!

美国留学生作业格式是怎么样:Headings(标题)

The heading should start with the top left corner of the page. Make sure that you have set the indentation to left-justified. The left justified option can be easily enabled in your MS Word software.

标题应该写在页面的左上角。请确保你已设置首行缩进。左对齐选项可以地在微软的Word软件中很容易启用。

The heading of the essay should follow a format which is:

文章的标题应该遵循的格式是:

(1)Write your name on the first line of the heading.

把你的essay标题写在第一行。

(2)Write your instructor name below your name.

下面写你的名字和导师的名字。

(3)Write the name of the subject and the subject code below the instructor’s name.

在导师名字的后面写上科目代码。

(4)Write the date of submission below the subject name.

在科目代码下方填写提交essay的日期。

An example heading could be:

例如:

Marc Stevens 马克·史蒂文斯

Dr. Thomas Daniels 托马斯·丹尼尔斯博士

Math 1005 数学1005

4 March 2014  2014年3月4日

One of the most ignored but the most important parts in essay formatting is the header. The first page of the header should contain only the page number. From the second page and further, the header should contain your last name and page number, both should be right indented.

最容易被忽视的,但最重要的部分是essay的标题。标题的第一页应该只包含页码。第二页,应该包含您的姓名和页码,两者都应该是正确的缩进。

Header formatting steps for first page:

第一页的标题格式的步骤:

(1)Go to the insert option.

进入插入选项。

(2)Click on the header tab.

点击标题标签。

(3)Check the different first page option.

检查不同的第一页选项。

(4)Click on the page number tab in the design tab.

单击页码选项卡的页码选项。

(5)Inside the top of page option select the right indented page number.

在页面的顶部选择正确的缩进页码。

Header formatting steps for second page and further.

标题格式第二页的设置步骤。

(1)Go to the insert option and click the headers tab.

选择插入选项,单击标题选项卡。

(2)Uncheck the different first page option.

取消勾选不同的第一页选项。

(3)Click on the page number tab in the design tab.

单击页码选项卡的设计选项卡。

(4)Choose the right indented page number style.

选择正确的缩进页码样式。

(5)Write your last name before the page number.

美国留学生论文作业格式讲解

在页码前编写你的姓。

The MLA rule book says that the paragraphs should start by leaving a half-inch space at the beginning. To keep it simple, you can start your paragraphs after pressing the tab button. Make sure that each and every paragraph that you write should follow this format.

MLA规则规定段落应该先留下半英寸的开始空间。为了方便,你可以按tab按钮后开始你的段落。确保每一段都遵循这种格式。

(1)The title should come after the heading and should be center aligned. After writing the title, make sure that you press enter twice before starting with the paragraph. You can use the formatting symbol (?) option and check that there are two formatting symbols between the title and the paragraph. You can start writing the first paragraph after the title.

标题应该居中。写完标题后,按两次回车键开始段落。您可以使用格式符号检查格式的标题和段落之间的符号。

(2)Keep the text left aligned every time you start with a new line.

每次开始新的一页请保持文本左对齐。

These are simple college essay formatting guidelines that every student should follow in his academic age. The format makes the essay easy to read and comprehend for the reader.

通过上述对于美国留学生大学作业写作格式的讲解后,各位小伙伴们要记住在写作美国大学作业时需要遵循老师所规定的写作格式,这样既能够提高论文作业的可阅读性,也符合了老师对于论文作业写作的要求,进而能够获得更好地分数,如果大家有什么不懂得可以看看我们网站其他文章,有什么英文论文代写的可以直接联系我们客服就行了。祝大家留学顺利!

Essay格式与report格式的区别

一般来说,留学生作业分为统称为assignment(这里指欧美国家),而assignment有essay和report之分!二者虽然叫法不同但是还是有一些相同之处和不同之处的,大家在做assignment的时候一定要看清题目到底是代写Essay呢还是代写report。另外本文还有为大家介绍Essay和report的区别

Essay格式与report格式的区别

下面我们来简单谈谈essay和report的写作格式和写作手法上的区别

两种格式的相同之处:

1、字体:Times New Roman,字号:小四,行距:1.5倍。请有写作之前就把这些格式调好,以避免写好后再调节,会造成不必要的麻烦。

2、段落之间空一行,每段不要求像中文写作那样空两格,而是直接顶格写。

下面还有一些相同点,我在两种文体分开讨论时,再涉及。

两种格式的不同之处:

一、Essay:

Essay的写作相对Report要简单一些。通常只包括三个部分,绪论(Introduction),主体(Main Body),结论(Conclusion)。绪论(Introduction)包括选题(topic)的背景介绍和文章要解决的主要问题,通常占总字数的10%左右。主体(Main Body)占总字数80%左右。如果题目中作了具体要求,就根据题目提到的几个方面来逐一讨论就可以了。有的题目没有作具体要求,就根据自己的构思来写。但要求有逻辑性。结论(Conclusion)也是占10%,在这一段里把文章中的主要观点用一到两句话概括出来。Essay 可以不写题目,不要把小标题加粗。Reference的写作是两种形式都要涉及的,我放在最后来详细说。

二、Report:

它的写法大体上和essay差不多,但要求要严格一些。

1、标题页:包括标题和executive summary. 在Executive summary中是对文章的摘要,这两个部分一般是单独占一页。

2、主体部分:Report的主体部分,前三个和essay差不多,只是在conclusion后还有一部分就是recommendations.是对提出的问题的建议。

如果题目中没有单独要求,一般就按照这几部分来写,但有的题目会作出 规定。请按题目要求写哪几部分来写。

还有就是reference

Reference 是老师最看重的,所以请一定注意。

1、 不管前面的主体部分最后一页剩多少空格,reference都要另起一页写;

2、 每条reference之间要空一行。如果一条reference一排写不完,那么下面的几排提行时要和第一排三格。基本格式请参照我发过来的referencing 里面的要求;

3、 References 的排列要按字母顺序排列。可以用网址的reference放在最后;

4、 H引用分为直接引用和间接引用。直接引用就是用了文章或书中的原话。请在出现的作者后面以(年代,页码)的形式标注。没有出现作者就在引用的句子后面用(作者名,年代,页码)的形式标注。间接引用就是参照发文章或书中的观点,引用方法与直接引用形式一样,只是不需要标注页码;

总之referencesq绝对不能出现编造的情况,一定要真实。国外对这个问题查得很严。一旦查出有作假或抄袭情况,客户就要被开除学籍,而我们就要赔款。弄得顷家荡产哦。

另外还有一些更细节的要求,我附在下面,请仔细阅读。

写作注意事项:

1、文章里禁止用缩写,例如:can’t, don’t, didn’t, wouldn’t 应该写成cannot,do not,did not, would not。

2、每段之间空一行,首句不空格

3、避免用口语词汇和表达方法,例如:a little bit,well…I will talk about….

4、避免使用太过生僻的词语,但用词要专业

5、不要从句套从句,句子如果过长,就改成短句,这样意思表达更清楚

6、文章的INTRODUCTION要阐明自己的观点和立场,也就是你的THESIS STATEMENT,尽量不要在文章或段落的开头使用问句。

7、专业知识和词汇使用要正确

8、文章字数控制在规定字数内,不得多于或少于150

9、举例非常重要,但是要符合论点

10、按照文章要求写,没有要求Abstract或者标题的就不用写。

Essay格式与report格式的区别

如果大家有什么assignment,没有时间去写的朋友可以来找我们网站,不管是Essay代写或者是report代写,都会为你写出最好的assignment,本站成立多年,已经为20000多学子写过Essay代写和report代写,一定会为你写出满意的留学生assignment。

Definition Essay写作:4项基本原则七大步骤

在国外留学,Definition Essay也是常见的作业形式。鉴于有的小伙伴们还不知道怎么写Definition Essay,美伦教育老师就如何写好一篇Definition Essay为大家总结了四个基本写作原则和七个详细步骤。从限定文的摘要开始到论文的结论,文章都一一列出所需要注意的事项,并提供相对较好的句子以供参考。希望可以帮助大家完成高质量的Definition Essay。

Definition Essay写作原则

1. 限定文中切勿运用“when” “where” 等词。常用方法便是用名词限定名词,形容词限定形容词等等

2. 谨记,限定文绝非反复性体裁。

3. 在举例解释过程中,尽量用简洁且众人知晓的限定对象。

4. 阐明论文中限定对象最为突出的特征。

Definition Essay写作步骤

步骤一:将所选对象限定一个标准或表述范围

在选择限定对象方面,本文给出多个层面的限定对象供大家参考。其中便包括:历史限定文,消极限定文,特定限定文,客观限定文,以及主观限定文。历史限定文旨在探索一个词语在一段时期内各种不同的意思;消极限定文主要向大家展示其限定对象的含义以及限定对象未包含的意思;特定限定文主要表现在限定作者的论述过程,需详尽告知读者本文从哪个角度进行探讨或本文将如何运用限定对象;客观限定文旨在强调限定对象本身;主观限定文则通过强调本文限定对象(自己选择的限定对象)的观点和视角,从而使读者信服。想一想,哪种限定文的风格最吸引读者。

步骤二:举例,类比,突出限定对象

收集已确定的限定对象的相关资料,选择相关细节内容和论据的风格。

步骤三:突出主题

确定论点,清楚的阐明已限定对象及限定理论。谨记,论文论点必须简洁明了,一句话以概之,让读者一目了然。

步骤四:围绕主题方向展开介绍

论文摘要必须有引导作用,令读者明了论文的主题方向。另外,论文的论点也应包含在内。

步骤五:围绕主题拓展

编写有条理的论文中心段落,为论点提供有力论据。确保要完整的用到论点中所例举出的限定理论来限定对象。

步骤六:从各个方面分析主题

按限定理论合理的发展方式排列全文,可根据时间、重点、直观感觉以及其他方法进行排列。

步骤七:围绕主题综合,提出结论,总结全文

最后编写结论,总结全文主要要点,重申论点。结论必须清楚具体,让读者明白这篇论文主要传达的信息,并知道关注本论文中限定对象及限定理论的缘由。

留学生assignment代写-商务英语广告特点

摘要:英语是国际商务中的通用语言。英语商务广告经过长期发展,形成了一种独立的语体。本文通过大量的文案分析从语言的词汇层面、句法层面和修辞层面多维度地论证了英语商务广告的语言特征。

关键词:英语商务广告;语言特征;语言层面;消费者

从某种意义上讲,广告就是广告主把各种商品信息呈现给公众,让他们接受信息,成为某种商业信息的拥有者、消费者 (何修猛2002)。广告除了有帮助消费者认识商品的作用外,还有诱发消费者感情,引起购买欲望,促进消费行动的心理功能,以及给消费者以美感享受的美学功能。那么,广告怎样才能尽可能地让公众更快、更多、更加印象深刻地获得广告商希望呈现出来的商品信息呢?换句话来讲,广告商如何通过其广告语言引起公众消费者强烈的反应呢?西方广告学中有一个广告文案的创作的原则叫AIDA,其含义是:A=attention,I=interest,D=desire,A=action。

这四个词在中文里面的意思是,成功的广告首先是能够吸引消费者的眼球的,一旦消费者被广告吸引,他们就会对商品产生兴趣,然后在进一步了解商品的基础上产生购买的欲望,最后在对商品进行比较后实现购买的行为。这个原则的实际上是把购买者的心理进行了彻底的剖析。

由于英语是国际商务中的通用语言,在国际商务中普遍使用。经过长期发展, 商务广告也逐渐从英语家族中分离出来,形成一种独立的语体,尤其在英语的词汇、句法、修辞等方面具有独特的语言特征。那么,英语商务广告是怎样在语言上实现广告文案创作公式中的要求和目标的。本文将从词汇、句法、修辞层面等方面对英语商务广告的语言特征进行分析,力求挖掘出成功广告案例中的语言共性。

一、语言的词汇层面的特征

为了达到好的传播效果,广告语言必须讲究简洁、悦人耳目、引人人胜,广告商在英语广告的设计上非常注意选词。通过大量的观察,我们很容易发现下面几类词在英语的广告用语中使用的频率很高。着名的英国语言学家Leech提出广告语境有四个要素组成:产品(products)、传煤(media)、受众(audience)和目标(aims)。一个成功的商品广告必须通过鲜明的、独特的词汇在消费者心中树立良好的形象,对产品进行尽善尽美的描述和宣传,最后让他们产生购买的冲动。

1.形容词形容词在英语广告用语中起着非常重要的作用,因为形容词既可以表达人的主观看法又可以用来描写事物的性状特征,所以形容词的使用的优越性在英语广告中被发挥得淋漓尽致:直接、明快、扣人心弦。而且,形容词的比较级和最高级在可以很直接地让人了解到广告商品在同类别商品中的性价特点,所以使用相当频繁。

(1)Romantic,Mysterious,Italian.(浪漫而神秘的意大利酒。)(2)Cleanest with longlasting moisture for lustrousshine.Enriched Por Vitamin formula tames frizziness for asleek,healthy look.Leave hair silky,shiny,touchably soft.(潘婷洗发水广告1(3)Taste richer?meHow?more satisfying.(香烟广告)(4)We take the worlds greatest pictures. (照相机广告)上例中的斜体均为形容词,它们的使用为广告的效果增色了不少。A例中的酒广告犹为典型,没有别的词,只有三个纯形容词。广告商在推销减肥产品时,使用频率较高的形容词有:slender,tall,thin,delicate,fragile,dainty,minute,fine,tenuous等;而护发类广告则经常出现与发质相关的形容词如:soft,gentle,silky,mild,sparkling,glittering,flexible,glossy,smooth等等。这些形容词具有极强的鼓励性、说服性、诱导性和刺激性。

2.单音节的动词英语商务广告中大量地使用了单音节的动词,因为它们简单、流畅、易记易懂。

(1)Just do it.(尽管去做吧)耐克运动品牌广告只用了三个词就直接表达出了体育运动产品的特征,尽管去做,也就是说耐克产品会在消费者追求目标的同时提供最大的支持以助其达成梦想,所以等于告诉消费者去买吧。

(2)Toyota is setting the future in motion(丰田让未来运动起来).这则广告把丰田汽车的极佳的运动特点用动词 set?in motion表现出来了,并让人们对其未来充满希望。

(3)Come talk to animals睐和动物交谈).这是海洋世界游乐场的广告标题。其中come和talk两个都是动词。把它们并列放在了一起,且中间无连接词,这在正式规范的语句中是不允许出现的。但这是广告,为了节省成本,吸引人,作者有意这样,而且如此醒目。

(4)Oh,I see (哦,我看见了)!

这是美国一家以OIC为商标的眼镜公司推出的广告。一个简单句中简洁而风趣的语言使人们很容易接受了这个品牌,并初步了解到了眼镜能增强视力的特点。

3.缩略词的广泛使用

广告一字千金,英语广告常使用读者熟悉或能猜出来的缩略词,以节省篇幅,降低费用。例如:

(1)HEA H fnod store,same gd loc.13 yrs.这是一则商店转让广告,其中gd=good;loclocation;yrs=years。

(2)BabysitterGirl aged 16-20Hours:6pm to 9pm Mon,Thur.Fri82.50 per hourC a1lBobPaulTel5-923564这则招聘广告中使用了大量的大家熟悉的缩略词和符号,如:时间pm=下午;Mon=周一;Thur=周四;Fri=周五;$=美圆;Tel=电话号码。

4.杜撰新词广告商往往会绞尽脑汁创造新词、怪词,用来暗示广告产品的新颖、独特和非凡。由于顾客有时无法马上理解新词的意义,所以会在新词上停留很久去思考、玩味,这就达到了广告商的最终目的 吸引顾客的注意;当消费者猜出新词的意义时,他们会有种成就感,这就实现了广告的审美目的,例l:

(1)TWOGETHERThe ultimate all inclusive one price sun kissedholiday.(宾馆广告)Twogether 由two和together杜撰而来,意为两人结伴同往。

(2) C0MPUCESS0RIES a flew world?Yes!Wevejust coined it to describe those Data Processing Accessorieswithout which your computer cannot function well with fullefficiency。(电子产品广告)此广告中的eompueessories一词是由computer(电脑)和accessories(附件)两词拼凑而成。两词合并在一起表明生产商认为这款电子产品是电脑的不可缺少的一部分。

(3)Come to our Friuee.保汁广告)这则果汁广告中的Fruice是根据fruit(水果)和juice (果汁)用拼凑或按谐音,巧构出来的新词,标新立异,增强广告的记忆价值,使广告更具魅力。虽然新造词与原形词形态相异,但意义犹存。给人一种浑然天成、妙不可言的感觉。

二、语言的句法层面的特征

英语广告的句法特征同英语广告的功能和目的密切相关。与其他英语语体相比,它在句法上形成了以下几个方面独特的风格。

1.肯定句和简单句广告的目的在于使受众产生购买欲望并随即采取行动;广告又是面向广大消费者的,句子如果冗长复杂将会增加理解的难度,使读者减少兴趣,因而英语广告多采用肯定句和简单句。此外,简单句还可以增加可读性,而且节奏简洁有力,跳跃性强,易于记忆。例如:

(1) A diamond is forever.(钻石广告)(2)Something within you is Dior.(Dior化妆品广告1(3)Coke adds life.f可口可乐广告词)2.祈使句和疑问如果广告中全部都是用陈述句,那么读者很有可能仅仅被动地接受信息。而祈使句和疑问句却能使人从这种被动的心理状态中解脱出来。祈使句促使读者做某事,疑问句促使读者思考、回答问题。这两种句式都能使读者在心理上兴奋起来,使读者加深印象。f王估良、丁往道1987:262)。广告语言属于鼓动性语言,要通过语言规劝怂恿读者立即行动去购买宣传的产品,因而英语广告大量使用祈使句和疑问句。

例如:

(1)Keep in touch.(移动电话广告)(2)Be young.Have fun,Drink Pepsi.(Pepsi广告)(3)Buy one pair.Get one pair.这则买一送一的广告,采用的是两个祈使句,号召力大大强于这样的表达:Ifyou buy one,you can getone more free of charge.(4)Are you going grey too early?(乌发乳广告)有时还使用一句一答形式,使广告显得十分活泼,别具一格。例如:

(5)Who does your hair?I do it myself. 殳乳广告13.一般现在时现在时可以表示过去、现在、将来发生的过程和行为,具有持久性的固有特征。英语广告中广泛地使用现在时目的是让商品的特征带上了客观永恒真理的意味,适合广告语言的现实性和可靠性,也正是广告商所追求的理想。例如:

(1)Now brown rice is as convenient as it is good foryou. 品广告)(2) Centrum gives you more vitamins and mineralsthan any leading brand.(食品广告).三、语言修辞层面的特征英语广告的成功不仅与遣词造句有联系,而且同各种修辞手段的巧妙运用密切相关。广告主要以商业产品为主题。为了吸引更多的顾客,广告语言所传递的信息有可能是真实性信息,也有可能是非真实性信息,但一定会留给消费者广泛的想象空间。要使广告具有注意价值(Attention value)、记忆价值(Memoryvalue)、可读性(Readability)和说服力(Persuasive powe0,英语广告经常使用各种修辞手段来增强语言的艺术性和感染力。因而广告商在广告语篇中必定会使用各种修辞手法来描绘广告中的产品,获取更大的效益,例如:双关(Pun)、仿拟(Parody)、比喻、夸张等。

1.双关双关机智诙谐,利用同音或同义特征,使广告语句具有双重意义,令人回味无穷。

(1)Try our sweet corn.You11 smile from ear to ear.f你一尝就会吃了一穗又一穗,高兴得合不拢嘴。)短语from ear to ear(笑得合不拢嘴)中的ear

(朵)与这里的玉米穗ear同音同形不同义。这则广告利用双关语ear表达了双重的意思:你一尝就会吃一穗又一穗,高兴得合不拢嘴。

(2)From Sharp minds,come sharp products.f夏普产品,来自智慧的结晶。)这则着名的夏普产品广告运用了双关修辞。

夏普是一种高科技产品,而sharp一词既是产品的品牌,又含有精明的,智慧的意义。因此,这句话实际上巧妙地把拥有高科技产品夏普,就会拥有智慧结合了起来,这样很容易取得消费者的好感。

(3)7 days without 7-up make one weak.f七天不喝七喜,人就没有力气。)这则七喜广告巧用7days对7-up而7days就是one week。one在这句广告里是不定人称代词,同时又是数词,weak和week则同音异义,这也是双关的一种。

2.仿拟仿拟(Parody)就是 种套用,即在模仿人们已经非常熟悉的表达形式。它套用人们熟知的某个谚语、格言、名句,使其产生一种新的意义,从而达到标新立异,加深印象的效果。

(1)Not all cars are created equa1.f不是所有的车都生来平等的。)这则广告套用了《美国独立宣言》中的Allmen are created equa1.(人人生来平等。)通过仿拟的手法让消费者强烈地感到此车的不凡。

(2)Where there is a way,there is a Toyota.f有路就有丰田车。)这则丰田汽车广告是套用了英语中最有名的一句谚语:Where there is a will,there is a way. (有志者,事竟成。)让人对广告商的智慧和产品的受欢迎留下深刻的印象。

3.比喻比喻是将本体和喻体进行比较,将抽象、枯燥的对象与生动的、具体的对象进行类比,使概念具体化,丰富内涵,深化主题,达到新颖、直观和形象生动的效果,这正是广告商所追求的效果。

(1)The inside story is leaking out.f里面的故事会慢慢泄露出来。)这是则婴儿纸尿布广告。广告里面使用的暗喻修辞手法把孩子尿尿的过程比喻成慢慢地讲故事,这过程很美妙是因为有婴儿纸尿裤。

(2)Featherwater(眼镜):Light as a feather.(轻如羽毛。)让人对眼镜的轻巧有直观的感受。

4.夸张夸张就是言过其实。恰当地运用夸张手法能有效地描述所宣传的商品或品牌,给公众留下深刻的印象。

(1) 20% Discount on Ladies Spring collections.Its Going to Be A Mad March Here at Simpson Piccadily.f女士春装大折扣simpson Piccadily店将有一个疯狂的三月。)上面的服装打折的广告用mad一词来说明削价程度极大,达到了疯狂 的程度,多少带有夸张的成分在里面。

(2)Where there is a way,there is a Toyota.(有路就有丰田车。1这则广告里多少有点夸张的成分,但对消费者来讲这是产品的广受欢迎的体现,并表现出了生产商的理想和追求,间接地告诉消费者大家都喜欢的车一定是好车。

四、结语

本文通过大量的例证从语言的词汇层面、句法层面和修辞层面多维度地说明和分析了英语商务广告的语言特征。这一研究首先有利于英语作为一种商务语言在当代商务活动和交际中被人们更好地运用。其次,作为普通消费者了解英语广告语言上的特点有利于获得其中的美感享受,实现广告的审美的功能。最后,对于英语学习和研究者来说,这一研究希望让大家认识到英语作为商务语言,经过长期发展,也逐渐从英语家族中分离出来,形成一种独立的语体。